RFM

http://ijmbr.srbiau.ac.ir/article_3557_dc97e3dbfddcaa76b88f9958dce27d3b.pdf

https://www.retentionscience.com/blog/rfm-king/

https://dl.acm.org/citation.cfm?id=2983281

https://www.analyticsindiamag.com/a-heuristic-approach-to-predictive-modeling-rfm-analysis/

https://econpapers.repec.org/paper/haljournl/hal-00788060.htm

http://www.simafore.com/blog/bid/159575/How-to-use-RFM-analysis-for-customer-segmentation-and-classification

https://www.academia.edu/16622416/Segmentation_approaches_in_data-mining_A_comparison_of_RFM_CHAID_and_logistic_regression?auto=download

https://ideas.repec.org/a/eee/jbrese/v67y2014i1p2751-2758.html

http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.197.8595&rep=rep1&type=pdf

https://link.springer.com/chapter/10.1007%2F978-0-387-72579-6_12

https://springml.com/blog/customer-segmentation-combining-rfm-and-predictive-algorithms/

http://www.simafore.com/blog/bid/159575/How-to-use-RFM-analysis-for-customer-segmentation-and-classification

https://www.researchgate.net/publication/259098195_Data_Accuracy's_Impact_on_Segmentation_Performance_Benchmarking_RFM_Analysis_Logistic_Regression_and_Decision_Trees

https://www.semanticscholar.org/paper/Data-accuracy's-impact-on-segmentation-performance%3A-Coussement-Bossche/8ad8703f06cdb62682f5e6c2099339cf9bd45699

https://www.sciencedirect.com/science/article/abs/pii/S0148296312002615

http://aircconline.com/ijcsit/V11N1/11119ijcsit04.pdf

https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4986115/

https://www.academia.edu/8466246/Cluster_analysis_new_approach_for_RFM

https://online-journals.org/index.php/i-jes/article/viewFile/6532/4749

https://ijms.ut.ac.ir/article_65616_522808ea990c016e17f60ff114300f1d.pdf

https://www.optimove.com/resources/learning-center/customer-segmentation-via-cluster-analysis

https://www.kaggle.com/hendraherviawan/customer-segmentation-using-rfm-analysis-r

https://www.quora.com/Does-it-make-sense-use-RFM-+-KMeans-+-Cohort

http://iaiest.com/dl/journals/5-%20IAJ%20of%20Accounting%20and%20Financial%20Management/v3-i6-jun2016/paper3.pdf

https://m.scirp.org/papers/58942

https://file.scirp.org/pdf/JDAIP_2015082109475463.pdf

https://scialert.net/fulltextmobile/?doi=itj.2012.1193.1201

http://www.irjabs.com/files_site/paperlist/r_289_121025150620.pdf

https://dl.acm.org/ft_gateway.cfm?id=3007873&ftid=1821105&dwn=1&CFID=707617967&CFTOKEN=73373672

https://www.researchgate.net/publication/321948055_Study_on_Customer_Rating_Using_RFM_and_K-Means

https://github.com/anonyth/customer-segmentation

https://www.semanticscholar.org/paper/Customer-clustering-using-RFM-analysis-Aggelis-Christodoulakis/0ecc47793934afa8570054e13c02c97e49ecb710

http://www.ijceas.com/index.php/ijceas/article/download/174/pdf/

https://s3.amazonaws.com/assets.datacamp.com/production/course_10628/slides/chapter4.pdf


https://s3.amazonaws.com/assets.datacamp.com/production/course_10628/slides/chapter4.pdf

https://earlconf.com/2017/downloads/london/presentations/EARL2017_-_London_-_Alexander_Campbell_-_Customer_segmentation.pdf

https://www.sciencedirect.com/science/article/pii/S1877050910003868

https://www.sciencedirect.com/science/article/pii/S1319157818304178

https://link.springer.com/chapter/10.1007/978-1-84882-762-2_63

http://www.kimberlycoffey.com/blog/2016/8/k-means-clustering-for-customer-segmentation

https://medium.com/@vijaya.a.patil/rfm-analysis-for-customer-segmentation-using-hierarchical-k-means-clustering-c89b92b55ba9

https://sureoptimize.com/targeted-marketing-with-customer-segmentation-and-rfm-analysis-part-1

https://sureoptimize.com/customer-segmentation-and-rfm-analysis-kmeans-clustering-part-2


https://www.wheatongroup.com/articles/superiority-of-tree-analysis-over-rfm-how-it-enhances-regression


https://www.wheatongroup.com/articles/the-superiority-of-statistics-based-predictive-models-versus-rfm-cells


https://www.brighttalk.com/webcast/12529/345822/demo-of-customer-segmentation-using-rfm-analysis-for-retailers


https://link.springer.com/article/10.1007/s10997-018-9447-3

https://link.springer.com/content/pdf/10.1057/palgrave.jt.5740131.pdf

https://oroinc.com/orocrm/doc/2.6/user-guide-marketing-tools/magento/rfm-user


https://www.blastam.com/blog/rfm-analysis-boosts-sales


https://www.optimove.com/resources/learning-center/rfm-segmentation


https://books.google.co.in/books?id=vztXDQAAQBAJ&pg=PR20&lpg=PR20&dq=rfm+analysis+advanced+topics+and+use+cases&source=bl&ots=O-balKJmf_&sig=ACfU3U0x6-WGmM8KdizU5-vLT96qXP_sjA&hl=en&sa=X&ved=2ahUKEwiRsay7wdrkAhWUaCsKHfVRA244KBDoATAEegQICRAB#v=onepage&q=rfm%20analysis%20advanced%20topics%20and%20use%20cases&f=false


https://www.chegg.com/tutors/Statistics-questions/Tuscan-RFM-data-as-attached-only-answer-below-question-is-fine-Q4-Examine-the-first-20-or-so-observations-in-the-database-What-do-you-notice-about-the-RFMSEQ-and-RFMIND-values-That-is-do-the-two-approaches-generally-yield-the-same-RFM-index-for-any-given---CS7BJ/


https://dl.acm.org/citation.cfm?id=2401614


http://w3.salemstate.edu/~gsmith/help/files/SPSS17/SPSS%20EZ%20RFM%2017.pdf


http://www.whitecapers.com/travel-and-hospitality.php


https://esputnik.com/en/blog/practical-rfm-analysis-increase-repeat-sales


http://citeseerx.ist.psu.edu/viewdoc/download?doi=10.1.1.468.4579&rep=rep1&type=pdf


https://www.kdnuggets.com/2019/05/golden-goose-cohort-analysis.html/2


http://www.diva-portal.org/smash/get/diva2:1017684/FULLTEXT02


https://www.jimnovo.com/RFM-book.htm


http://www.b-eye-network.com/view/10256


https://stackoverflow.com/questions/42990566/rfm-analysis-with-postgresql


https://cooldata.wordpress.com/2014/03/25/an-all-sql-way-to-automate-rfm-scoring/